<nettime-ann> monochrom: "The Innermost Unifier" - Corporate Anthems / London

[das ende der nahrungskette <jg@monochrom.at>]

.
The Innermost Unifier: Today it's the Corporate Anthem
A talk/audio performance by Johannes Grenzfurthner, monochrom (Vienna, Austria)

The advancement of pre-capitalism (ie. the form of organisation for 
the social production of goods and of its distribution) to 
post-capitalism (ie. the form of organisation for all social 
relations in a particular economical ideology) is seldomly as 
apparent as in a modern company or enterprise, the most dominant type 
of organisation of the post-capitalist endeavor. The company has 
taken the place once inhibited by the factory. The factory thrived on 
the opposites of worker and owner. The modern company, however, is 
built around the core-idea of the post-antagonostic concept of work 
itself. The employees have become co- and sub-entrepreneurs. Yet of 
course they are not, which becomes evident when looking at who 
actually owns the means of production within the company. The 
employees however are being turned onto the illusion of being an 
active part, even a decision-making part of the "big family" (I love 
this company!).
The modern company wants to return to the pre-capitalist crisis of 
class-struggle. That means: Contradictions within, and indeed clashes 
of interest take a step back behind the curtain of the "community". 
(A visit at the Google Campus in Silicon Valley illustrates this 
concept drastically). The return to old ideas of community also 
brings with it certain forms of rituals, like the usage of a 
corporate anthem. But there is no right feel-good in something that is wrong.
Using different historical and current examples (especially from the 
area of the hardware/software-industry), Johannes Grenzfurthner gives 
a theoretical and applied - and not unamusing - overview on the 
musical genre of corporate anthems.
Come and sing along. Powernapping is welcome, too.

When, where?
July 2, 2007.
The talk is part of a public space tour called "Peripatetic disco" 
(<http://www.altspace.info/>alt.SPACE Festival 2007). Meeting point 
for the whole tour is 4 PM in front of the main gates of Buckingham 
Palace. Johannes Grenzfurthner's talk and audio show will start 5 PM 
in front of IBM South Bank 
(<http://www-05.ibm.com/uk/locations/sbnk.html>directions to IBM South Bank).

http://www.monochrom.at/english/ 


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